In a world that’s constantly becoming more digital, online listings are a great way to sell quickly and efficiently. The customer base being larger and more accessible also means competition between sellers can be fierce. In order to succeed in the digital marketplace, it’s crucial to understand how to write a marketable, attention-grabbing listing.
When you’re listing a house, the tips below can help you make the most of your listing by using psychology-backed wording, pricing and other listing tactics.
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One of the most important and impactful online listings that you’ll ever write is the one you create to sell your home or property. With so much on the line, it’s crucial to apply the tactics laid out above to your home listing. Based on data gathered by our team, along with real estate trend patterns, we’ve gathered some of the most effective words to gain buyers’ attention and get your home sold fast.
There are some adjectives and nouns that are fit for the whole property. Try out these data-backed words to make your listing stand out:
Note some words to avoid:
The kitchen is said to be the heart of the home. It’s also one of the most important selling points you can feature. These words are a great way to make your kitchen sound as appealing as possible:
The places where everyone comes together should be presented as welcoming and open – point out the best qualities of your dining room and living room using these words:
When marketing your bathroom, it’s important to point out special features like large soaking tubs, steam showers or bathrooms that are accessible for people with disabilities. Here are some great bathroom buzzwords:
Bonus spaces are always great assets to feature. Here are some ideas to convert your bonus spaces into buyer bids:
Outdoor living is a huge real estate trend – great outdoor spaces attract buyers who love entertaining and gardening, as well as those who have kids and pets. Make sure your home listing catches their attention with these words that sell:
Treat every listing as a very important purchase, using the care you’d put into a real estate listing. See the two examples below of what to do and what not to do when creating your own.
While you should always showcase the positives of your property, it’s very important to market your home responsibly and truthfully. Make sure to choose words and phrases that accurately describe your space.
Remember, when marketing your home, look to other industries for inspiration – you could find the key to making a listing that stands out from the crowd.